Discover
Make products and categories easy to find across the public experience.
Projects
TranzIndia Direct Selling Software
A connected commerce and distributor operations platform.
Tranz / Engineering in practiceThe business context
One network, several connected experiences.
TranzIndia operates a direct selling business with product discovery, distributor participation and recognition. Its public site introduces the business and product categories; a separate application provides the sign-in point for the distributor experience.
The public catalogue spans traditional collections, grocery, lifestyle, health care and personal care. That breadth calls for a clear path between product information, ordering and the people supporting customers.
A service-centre dashboard concept brings distributor activity, PV, reporting and operational navigation into a common view.
Platform scope
Designed around the distributor journey
These areas connect the project brief to the product experience.
Participate
Provide a clear application entry point for distributors and service-centre users.
Operate
Bring distributor activity, commerce signals and reporting into a useful dashboard.
Recognise
Give achievements a visible place in the wider TranzIndia experience.
Engineering delivery
A deployed platform built in four months.
The project uses Java, Spring Boot, PostgreSQL, React, Next.js and RATH ORM, alongside the Tranz AI RAG model.
The team included two backend developers, two front-end developers, a solutions architect, a project manager and a team lead.
A senior UI/UX designer, a UI/UX designer and two quality analysts completed the delivery team.
Client testimony
TranzIndia, in their own words.
“Tranz Technologies helped us modernise our 17-year-old legacy Direct Selling platform into a scalable, enterprise-grade system.
Today, it supports 10,000+ distributor registrations a day, automates KYC with zero manual intervention, and has streamlined several of our critical business processes.”
Connected ecosystem
Explore the live touchpoints.
Explore the public business, the application entry point and the related Swarga brand.
Read the case study for the stated business outcome and its context.
Read the case study ↗